HUBS vs WIX: Correlation
Measured on weekly returns over the past three years, HubSpot, Inc. (HUBS) and Wix.com Ltd. (WIX) carry a correlation of 0.54, a moderate link.
Data as of 2026-08-27 · refreshed every trading day · weekly returns · methodology
How correlated are HUBS and WIX?
Across a 3-year window, the weekly returns of HUBS and WIX correlate at 0.54, moderate. Recent behaviour matches the longer record: 0.58 over 1 year against 0.54 over 3. Stretching to 5 years gives 0.54, with an annualized covariance of 1578.4 %².
Among the 30 assets we track against HUBS, WIX ranks #14 by 3-year correlation. Over the last 12 months WIX came out ahead by 8.4 percentage points (-45.5% against -37.1%).
How is this computed?
Pearson correlation on weekly returns: ρ(A,B) = cov(rA, rB) / (σA · σB), over windows of 52, 156 and 260 weeks. Covariance is annualized (×52) and expressed in %². Full definitions on the methodology page.
HUBS vs WIX: side by side
| HUBS (HubSpot, Inc.) | WIX (Wix.com Ltd.) | |
|---|---|---|
| 1-year return | -45.5% | -37.1% |
| 5-year return | -63.5% | -61.8% |
| Volatility (ann.) | 50.4% | 58.2% |
| Beta vs S&P 500 | 1.18 | 1.22 |
| Max drawdown (3Y) | -79.2% | -83.6% |
| Market cap | $13.1B | $3.6B |
| P/E (trailing) | 90.7 | – |
| Dividend yield | 0.00% | 0.00% |
| Sector / category | US Listed | US Listed |
Year-by-year returns
| Year | HUBS | WIX |
|---|---|---|
| 2022 | -56.1% | -51.3% |
| 2023 | +100.8% | +60.1% |
| 2024 | +20.0% | +74.4% |
| 2025 | -42.4% | -51.6% |
| 2026 | -36.2% | -17.5% |
Calendar-year price returns; the current year is year-to-date as of the data date above.
Are HUBS and WIX good diversifiers for each other?
Somewhat, no more. With 0.54 correlation, most large moves hit both names, and the diversification benefit stays modest.
FAQ
What is the correlation between HUBS and WIX?
As of 2026-08-27, the correlation of weekly returns between HUBS and WIX is 0.54 over 3 years, 0.58 over 1 year and 0.54 over 5 years.
Is WIX a good diversifier for HUBS?
Somewhat, no more. With 0.54 correlation, most large moves hit both names, and the diversification benefit stays modest.
What does a correlation of 0.54 mean?
On the −1 to +1 scale, 0.54 describes how much the two returns move together: +1 is lockstep, 0 is independence, negative values mean opposite directions. It says nothing about which performed better.
Use this data
$ curl https://www.pairbook.io/api/v1/pairs/hubs-vs-wix.json
Drop this badge in a README or notebook; it updates with the data:
[](https://www.pairbook.io/pair/hubs-vs-wix/)
The core API is free. Terms and every endpoint in the API documentation.
Related comparisons
Hubs: HUBS correlations · WIX correlations
