BTI vs WIX: Correlation
How closely do British American Tobacco Industries, p.l.c. (BTI) and Wix.com Ltd. (WIX) trade together? Their weekly returns over three years give a correlation of -0.27, which is negative.
Data as of 2026-08-27 · refreshed every trading day · weekly returns · methodology
How correlated are BTI and WIX?
Over the past 3 years, BTI and WIX moved with a correlation of -0.27, which is negative, meaning they tend to move in opposite directions. The past 12 months show a weaker link (-0.47) than the 3-year average (-0.27). Over 5 years the correlation is -0.08, and the annualized covariance of weekly returns is -351.5 %².
Among the 21 assets we track against BTI, WIX sits near the bottom by co-movement, at rank #20. Their recent paths diverged sharply: over the last 12 months BTI outperformed by 41.9 percentage points (+4.8% for BTI against -37.1% for WIX). Note the risk asymmetry: WIX runs 2.6 times the annualized volatility of the other leg, so equal-weighting the two is not an equal-risk position.
How is this computed?
Pearson correlation on weekly returns: ρ(A,B) = cov(rA, rB) / (σA · σB), over windows of 52, 156 and 260 weeks. Covariance is annualized (×52) and expressed in %². Full definitions on the methodology page.
BTI vs WIX: side by side
| BTI (British American Tobacco Industries, p.l.c.) | WIX (Wix.com Ltd.) | |
|---|---|---|
| 1-year return | +4.8% | -37.1% |
| 5-year return | +119.4% | -61.8% |
| Volatility (ann.) | 22.5% | 58.2% |
| Beta vs S&P 500 | 0.06 | 1.22 |
| Max drawdown (3Y) | -15.3% | -83.6% |
| Market cap | $121.2B | $3.6B |
| P/E (trailing) | 14.5 | – |
| Dividend yield | 4.27% | 0.00% |
| Sector / category | US Listed | US Listed |
Year-by-year returns
| Year | BTI | WIX |
|---|---|---|
| 2022 | +15.1% | -51.3% |
| 2023 | -20.1% | +60.1% |
| 2024 | +35.4% | +74.4% |
| 2025 | +65.8% | -51.6% |
| 2026 | +2.2% | -17.5% |
Calendar-year price returns; the current year is year-to-date as of the data date above.
Are BTI and WIX good diversifiers for each other?
By historical standards, yes. A correlation of -0.27 means the two rarely move for the same reasons.
FAQ
What is the correlation between BTI and WIX?
As of 2026-08-27, the correlation of weekly returns between BTI and WIX is -0.27 over 3 years, -0.47 over 1 year and -0.08 over 5 years.
Is WIX a good diversifier for BTI?
By historical standards, yes. A correlation of -0.27 means the two rarely move for the same reasons.
What does a correlation of -0.27 mean?
A reading of -0.27 sits on a scale from −1 (opposite moves) through 0 (unrelated) to +1 (identical moves). Correlation captures direction, not magnitude or performance.
Use this data
$ curl https://www.pairbook.io/api/v1/pairs/bti-vs-wix.json
Drop this badge in a README or notebook; it updates with the data:
[](https://www.pairbook.io/pair/bti-vs-wix/)
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Related comparisons
Hubs: BTI correlations · WIX correlations
