KMB vs NRDS: Correlation
Kimberly-Clark (KMB) and NerdWallet, Inc. (NRDS) show a negative relationship: their 3-year correlation of weekly returns is -0.19.
Data as of 2026-08-27 · refreshed every trading day · weekly returns · methodology
How correlated are KMB and NRDS?
Over the past 3 years, KMB and NRDS moved with a correlation of -0.19, which is negative, meaning they tend to move in opposite directions. Recent behaviour matches the longer record: -0.15 over 1 year against -0.19 over 3. Over 5 years the correlation is -0.15, and the annualized covariance of weekly returns is -207.7 %².
By 3-year correlation, NRDS places #21 of the 27 assets tracked against KMB. Their 12-month results are close: -11.4% for KMB against -7.4% for NRDS. Note the risk asymmetry: NRDS runs 2.9 times the annualized volatility of the other leg, so equal-weighting the two is not an equal-risk position.
How is this computed?
Pearson correlation on weekly returns: ρ(A,B) = cov(rA, rB) / (σA · σB), over windows of 52, 156 and 260 weeks. Covariance is annualized (×52) and expressed in %². Full definitions on the methodology page.
KMB vs NRDS: side by side
| KMB (Kimberly-Clark) | NRDS (NerdWallet, Inc.) | |
|---|---|---|
| 1-year return | -11.4% | -7.4% |
| 5-year return | -2.6% | -65.7% |
| Volatility (ann.) | 19.3% | 55.3% |
| Beta vs S&P 500 | 0.15 | 1.08 |
| Max drawdown (3Y) | -34.1% | -55.4% |
| Market cap | $36.6B | $0.6B |
| P/E (trailing) | 21.7 | 10.9 |
| Dividend yield | 4.60% | 0.00% |
| Sector / category | Consumer Staples | US Listed |
Year-by-year returns
| Year | KMB | NRDS |
|---|---|---|
| 2022 | -1.6% | -38.3% |
| 2023 | -7.1% | +53.3% |
| 2024 | +11.8% | -9.6% |
| 2025 | -19.9% | +1.9% |
| 2026 | +11.9% | -28.4% |
Calendar-year price returns; the current year is year-to-date as of the data date above.
Are KMB and NRDS good diversifiers for each other?
By historical standards, yes. A correlation of -0.19 means the two rarely move for the same reasons.
FAQ
What is the correlation between KMB and NRDS?
Using weekly returns as of 2026-08-27: -0.19 over 3 years, with -0.15 over the last year and -0.15 over 5 years.
Is NRDS a good diversifier for KMB?
By historical standards, yes. A correlation of -0.19 means the two rarely move for the same reasons.
What does a correlation of -0.19 mean?
Correlation ranges from −1 to +1. Values near +1 mean two assets move together, near 0 that they move independently, and negative values that they tend to move in opposite directions. It measures co-movement, not performance.
Use this data
$ curl https://www.pairbook.io/api/v1/pairs/kmb-vs-nrds.json
Drop this badge in a README or notebook; it updates with the data:
[](https://www.pairbook.io/pair/kmb-vs-nrds/)
The core API is free. Terms and every endpoint in the API documentation.
Related comparisons
Hubs: KMB correlations · NRDS correlations
