BOX vs HUBS: Correlation
Measured on weekly returns over the past three years, Box, Inc. (BOX) and HubSpot, Inc. (HUBS) carry a correlation of 0.49, a moderate link.
Data as of 2026-08-27 · refreshed every trading day · weekly returns · methodology
How correlated are BOX and HUBS?
Across a 3-year window, the weekly returns of BOX and HUBS correlate at 0.49, moderate. Lately the two have moved closer together, with the 1-year correlation at 0.66 versus 0.49 over 3 years. Stretching to 5 years gives 0.46, with an annualized covariance of 768.8 %².
By 3-year correlation, HUBS places #5 of the 11 assets tracked against BOX. The last year tells two different stories: BOX led by 52.5 percentage points, +7.0% for BOX against -45.5% for HUBS. One caveat on sizing: HUBS is 1.6 times as volatile as the other leg, so an equal-dollar split is far from equal-risk.
How is this computed?
Pearson correlation on weekly returns: ρ(A,B) = cov(rA, rB) / (σA · σB), over windows of 52, 156 and 260 weeks. Covariance is annualized (×52) and expressed in %². Full definitions on the methodology page.
BOX vs HUBS: side by side
| BOX (Box, Inc.) | HUBS (HubSpot, Inc.) | |
|---|---|---|
| 1-year return | +7.0% | -45.5% |
| 5-year return | +35.7% | -63.5% |
| Volatility (ann.) | 31.3% | 50.4% |
| Beta vs S&P 500 | 0.61 | 1.18 |
| Max drawdown (3Y) | -44.6% | -79.2% |
| Market cap | $4.8B | $13.1B |
| P/E (trailing) | 48.9 | 90.7 |
| Dividend yield | 0.00% | 0.00% |
| Sector / category | US Listed | US Listed |
Year-by-year returns
| Year | BOX | HUBS |
|---|---|---|
| 2022 | +18.9% | -56.1% |
| 2023 | -17.7% | +100.8% |
| 2024 | +23.4% | +20.0% |
| 2025 | -5.3% | -42.4% |
| 2026 | +16.1% | -36.2% |
Calendar-year price returns; the current year is year-to-date as of the data date above.
Are BOX and HUBS good diversifiers for each other?
Yes, to a useful degree: a correlation of 0.49 leaves real independence between the two, which historically damped combined volatility.
FAQ
What is the correlation between BOX and HUBS?
Using weekly returns as of 2026-08-27: 0.49 over 3 years, with 0.66 over the last year and 0.46 over 5 years.
Is HUBS a good diversifier for BOX?
Yes, to a useful degree: a correlation of 0.49 leaves real independence between the two, which historically damped combined volatility.
What does a correlation of 0.49 mean?
A reading of 0.49 sits on a scale from −1 (opposite moves) through 0 (unrelated) to +1 (identical moves). Correlation captures direction, not magnitude or performance.
Use this data
$ curl https://www.pairbook.io/api/v1/pairs/box-vs-hubs.json
Markdown for the live badge, attribution link included:
[](https://www.pairbook.io/pair/box-vs-hubs/)
The core API is free. Terms and every endpoint in the API documentation.
Related comparisons
Hubs: BOX correlations · HUBS correlations