ASST vs DNUT: Correlation
How closely do Strive, Inc. (ASST) and Krispy Kreme, Inc. (DNUT) trade together? Their weekly returns over three years give a correlation of -0.28, which is negative.
Data as of 2026-08-27 · refreshed every trading day · weekly returns · methodology
How correlated are ASST and DNUT?
Over the past 3 years, ASST and DNUT moved with a correlation of -0.28, which is negative, meaning they tend to move in opposite directions. The past 12 months show a tighter link (0.18) than the 3-year average (-0.28). Over 5 years the correlation is n/a, and the annualized covariance of weekly returns is -13175.3 %².
By 3-year correlation, DNUT places #42 of the 58 assets tracked against ASST. The last year tells two different stories: DNUT led by 75.4 percentage points, -80.4% for ASST against -5.0% for DNUT. Note the risk asymmetry: ASST runs 11.2 times the annualized volatility of the other leg, so equal-weighting the two is not an equal-risk position.
How is this computed?
Pearson correlation on weekly returns: ρ(A,B) = cov(rA, rB) / (σA · σB), over windows of 52, 156 and 260 weeks. Covariance is annualized (×52) and expressed in %². Full definitions on the methodology page.
ASST vs DNUT: side by side
| ASST (Strive, Inc.) | DNUT (Krispy Kreme, Inc.) | |
|---|---|---|
| 1-year return | -80.4% | -5.0% |
| 5-year return | n/a | -78.8% |
| Volatility (ann.) | 723.1% | 64.8% |
| Beta vs S&P 500 | -1.01 | 1.27 |
| Max drawdown (3Y) | -97.2% | -84.9% |
| Market cap | $2.1B | $0.6B |
| P/E (trailing) | – | – |
| Dividend yield | 0.00% | 0.00% |
| Sector / category | US Listed | US Listed |
Year-by-year returns
| Year | ASST | DNUT |
|---|---|---|
| 2022 | – | -44.9% |
| 2023 | – | +47.7% |
| 2024 | -84.6% | -33.4% |
| 2025 | +50.3% | -59.0% |
| 2026 | +56.6% | -14.9% |
Calendar-year price returns; the current year is year-to-date as of the data date above.
Are ASST and DNUT good diversifiers for each other?
By historical standards, yes. A correlation of -0.28 means the two rarely move for the same reasons.
FAQ
What is the correlation between ASST and DNUT?
As of 2026-08-27, the correlation of weekly returns between ASST and DNUT is -0.28 over 3 years, 0.18 over 1 year and n/a over 5 years.
Is DNUT a good diversifier for ASST?
By historical standards, yes. A correlation of -0.28 means the two rarely move for the same reasons.
What does a correlation of -0.28 mean?
A reading of -0.28 sits on a scale from −1 (opposite moves) through 0 (unrelated) to +1 (identical moves). Correlation captures direction, not magnitude or performance.
Use this data
$ curl https://www.pairbook.io/api/v1/pairs/asst-vs-dnut.json
Drop this badge in a README or notebook; it updates with the data:
[](https://www.pairbook.io/pair/asst-vs-dnut/)
The core API is free. Terms and every endpoint in the API documentation.
Related comparisons
Hubs: ASST correlations · DNUT correlations