HNST vs QNST: Correlation
How closely do The Honest Company, Inc. (HNST) and QuinStreet, Inc. (QNST) trade together? Their weekly returns over three years give a correlation of 0.46, which is moderate.
Data as of 2026-08-27 · refreshed every trading day · weekly returns · methodology
How correlated are HNST and QNST?
Over the past 3 years, HNST and QNST moved with a correlation of 0.46, which is moderate. The past 12 months show a tighter link (0.71) than the 3-year average (0.46). Over 5 years the correlation is 0.32, and the annualized covariance of weekly returns is 1743.8 %².
In HNST's tracked universe of 11 assets, QNST sits right near the top at #3. Correlation aside, the last 12 months split them widely, with HNST ahead by 23.3 points (+44.7% versus +21.4%). Risk is not evenly split, since HNST carries 1.7 times the volatility of the other side.
How is this computed?
Pearson correlation on weekly returns: ρ(A,B) = cov(rA, rB) / (σA · σB), over windows of 52, 156 and 260 weeks. Covariance is annualized (×52) and expressed in %². Full definitions on the methodology page.
HNST vs QNST: side by side
| HNST (The Honest Company, Inc.) | QNST (QuinStreet, Inc.) | |
|---|---|---|
| 1-year return | +44.7% | +21.4% |
| 5-year return | -42.6% | +6.2% |
| Volatility (ann.) | 79.5% | 47.9% |
| Beta vs S&P 500 | 1.81 | 1.22 |
| Max drawdown (3Y) | -75.5% | -58.0% |
| Market cap | $0.6B | $1.1B |
| P/E (trailing) | – | 14.1 |
| Dividend yield | 0.00% | 0.00% |
| Sector / category | US Listed | US Listed |
Year-by-year returns
| Year | HNST | QNST |
|---|---|---|
| 2022 | -62.8% | -21.1% |
| 2023 | +9.6% | -10.7% |
| 2024 | +110.0% | +80.0% |
| 2025 | -62.8% | -37.7% |
| 2026 | +123.3% | +31.5% |
Calendar-year price returns; the current year is year-to-date as of the data date above.
Are HNST and QNST good diversifiers for each other?
A fair diversifier. At 0.46, enough of each asset's movement is its own that the pair has smoothed outcomes historically.
FAQ
What is the correlation between HNST and QNST?
The HNST/QNST correlation stands at 0.46 on a 3-year window (1 year: 0.71, 5 years: 0.32), computed from weekly returns as of 2026-08-27.
Is QNST a good diversifier for HNST?
A fair diversifier. At 0.46, enough of each asset's movement is its own that the pair has smoothed outcomes historically.
What does a correlation of 0.46 mean?
Correlation ranges from −1 to +1. Values near +1 mean two assets move together, near 0 that they move independently, and negative values that they tend to move in opposite directions. It measures co-movement, not performance.
Use this data
$ curl https://www.pairbook.io/api/v1/pairs/hnst-vs-qnst.json
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Related comparisons
Hubs: HNST correlations · QNST correlations
