CELH vs DG: Correlation
How closely do Celsius Holdings, Inc. (CELH) and Dollar General (DG) trade together? Their weekly returns over three years give a correlation of 0.31, which is moderate.
Data as of 2026-08-27 · refreshed every trading day · weekly returns · methodology
How correlated are CELH and DG?
Across a 3-year window, the weekly returns of CELH and DG correlate at 0.31, moderate. Little has changed lately, as the 1-year reading of 0.32 lands near the 3-year figure. Stretching to 5 years gives 0.23, with an annualized covariance of 785.4 %².
Within CELH's tracked universe of 12 assets, DG comes in at #7 by 3-year correlation. Their recent paths diverged sharply: over the last 12 months DG outperformed by 60.3 percentage points (-44.8% for CELH against +15.5% for DG). Risk is not evenly split, since CELH carries 1.7 times the volatility of the other side.
How is this computed?
Pearson correlation on weekly returns: ρ(A,B) = cov(rA, rB) / (σA · σB), over windows of 52, 156 and 260 weeks. Covariance is annualized (×52) and expressed in %². Full definitions on the methodology page.
CELH vs DG: side by side
| CELH (Celsius Holdings, Inc.) | DG (Dollar General) | |
|---|---|---|
| 1-year return | -44.8% | +15.5% |
| 5-year return | +24.3% | -39.3% |
| Volatility (ann.) | 66.5% | 38.5% |
| Beta vs S&P 500 | 1.11 | 0.11 |
| Max drawdown (3Y) | -77.9% | -56.6% |
| Market cap | $8.3B | $27.8B |
| P/E (trailing) | 143.4 | 17.4 |
| Dividend yield | 0.00% | 0.00% |
| Sector / category | US Listed | Consumer Staples |
Year-by-year returns
| Year | CELH | DG |
|---|---|---|
| 2022 | +39.5% | +5.6% |
| 2023 | +57.2% | -44.1% |
| 2024 | -51.7% | -43.1% |
| 2025 | +73.7% | +79.6% |
| 2026 | -27.9% | -3.8% |
Calendar-year price returns; the current year is year-to-date as of the data date above.
Are CELH and DG good diversifiers for each other?
Reasonably. At 0.31, CELH and DG keep a meaningful degree of independence, and combining them has historically reduced portfolio volatility.
FAQ
What is the correlation between CELH and DG?
The CELH/DG correlation stands at 0.31 on a 3-year window (1 year: 0.32, 5 years: 0.23), computed from weekly returns as of 2026-08-27.
Is DG a good diversifier for CELH?
Reasonably. At 0.31, CELH and DG keep a meaningful degree of independence, and combining them has historically reduced portfolio volatility.
What does a correlation of 0.31 mean?
Correlation ranges from −1 to +1. Values near +1 mean two assets move together, near 0 that they move independently, and negative values that they tend to move in opposite directions. It measures co-movement, not performance.
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Related comparisons
Hubs: CELH correlations · DG correlations
